entmagazine:

JotForm creates online forms for use on websites—no coding skills required. It has helped magicians book events, bakeries accept custom orders, and even Facebook collect questions to ask President Obama during a Town Hall event.

Aytekin Tank has guided the 10-year-old company through rocky waters (i.e. a Secret Service shutdown). Now at two million users, annual revenue has grown 50% yearly over the past five years.

We’ve done a short Q&A with Tank, who will also be featured in a panel at the upcoming #E360 event in Long Beach, CA.
Q: What do you spend the most of your workday doing?
A: 50% of my day is devoted to the hiring process. When I interview someone, I take them to lunch to make sure they are the right personal and cultural fit for our company. I also ask myself, “Do I want to work with this person for the next two years?” Q: In 2012, the Secret Service shut down @JotForm. How did you respond?

A: A user with bad intentions began using JotForm to make phishing forms, asking for people’s passwords and banking information. Because one of the Secret Service’s jobs is to protect currency, they shut us down for a few days, and some of our users began to have problems. We were very quick to react—we sent an email to all users within hours, explaining what happened and how to keep their forms online. We were transparent. And the openness resulted in an incredible outpouring of support—first in our blog, then in the tech media that covered the news, and in comments on social news sites. That convinced the Secret Service that they did something wrong, and they asked GoDaddy to enable our domain.

Learn more about Tank via the article link in our bio, and be sure to get your tickets to the Entrepreneur 360 Conference happening on Nov. 16 through the links in the article. Swap in code SOCIAL_FLASH for an exclusive, deep discount of over $200. via Instagram https://www.instagram.com/p/BMmd48zBdtD/

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