Monday, December 28, 2020

Getting off on the right foot with DAM


Taking the first steps to kick off, or refine, your digital asset management program.

Please visit Marketing Land for the full article.

Business Consultant



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Wednesday, December 23, 2020

Marketing the COVID vaccine faces familiar challenges


Selling the COVID vaccine will require personalized and empathetic messaging.

Please visit Marketing Land for the full article.

Marketing Agencies



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Monday, December 21, 2020

SMX 2021 will provide the most comprehensive search marketing education available


6 events, actionable tactics, affordable for all marketers

Please visit Marketing Land for the full article.

Consulting Firms



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Friday, December 18, 2020

Collaboration in the Present: Adapting to a New World of Digital Content

In the everything-virtual world of this past year, digital content creators have worked to find some sense of normal by learning to collaborate in a productive way without ever setting foot in a studio or office.

Why did we need to continue making? Because consumers never paused their conversations. Whether with brands or our extended personal networks, social media has been the connective tissue that bonds us all. Having relevant conversations with consumers has never been more important, and that relevance is defined by content that acknowledges our shared challenges in an honest way.

One of the topics that

Consulting Firms



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Brands need to speak out in support of the Black community


As HubSpot announces new funding for Black economic empowerment, we ask a Black marketing strategist if brands are doing enough.

Please visit Marketing Land for the full article.

Marketing Plan



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Wednesday, December 16, 2020

Looking Forward to MarTech 2021! Submit Your Session Ideas Now.


MarTech will take place virtually on March 16-17 with a focus on the changing customer.

Please visit Marketing Land for the full article.

Marketing Plan



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Monday, December 14, 2020

Google, YouTube add user controls to limit alcohol, gambling ads


The new feature will launch on YouTube in the U.S. first.

Please visit Marketing Land for the full article.

Business Consultant



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Thursday, December 10, 2020

The importance of governance for digital asset management


A taxonomy, and governance to ensure its proper use, are foundational for DAM.

Please visit Marketing Land for the full article.

Marketing Plan



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Wednesday, December 9, 2020

Sitecore announces headless CMS offering


Experience Edge offers hybrid headless capabilities.

Please visit Marketing Land for the full article.

international marketing



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CabinetM launches LibraryM, a martech resource


The martech management platform adds an information and research site.

Please visit Marketing Land for the full article.

Consulting Firms



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Tuesday, December 8, 2020

DOOH industry moves to standardize ad inventory


The wide variety of screens and venues cries out for a consistent digital out-of-home taxonomy.

Please visit Marketing Land for the full article.

Consulting Firms



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Thursday, December 3, 2020

Using AI to replace cookies with context


Mediavine explains how AI-powered contextual advertising (and persistent IDs) will help fill the cookie gap.

Please visit Marketing Land for the full article.



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How one CRM platform is helping drive the revenue cycle


Product development expedited based on COVID-related demand.

Please visit Marketing Land for the full article.



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Wednesday, December 2, 2020

How marketers can identify the right ABM vendor


Identify exact capabilities needed before vendor selection or renewing contract

Please visit Marketing Land for the full article.



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Tuesday, December 1, 2020

Salesforce signs agreement to acquire Slack


In a reported $27.7 billion deal, the CRM giant picks up the popular chat platform.

Please visit Marketing Land for the full article.



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1-800 Contacts doubles down on the digital customer experience


How 1-800 Contacts responded to record stay-at-home demand.

Please visit Marketing Land for the full article.



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Monday, November 30, 2020

Record growth in online shopping over the holiday weekend


Friday was the biggest online shopping day ever. And today might beat it.

Please visit Marketing Land for the full article.



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Wednesday, November 25, 2020

The outlook for CRM in a COVID and post-COVID world


The first part of our look at the state of CRM.

Please visit Marketing Land for the full article.



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How consumers can earn money from their data


Catching up with Killi, an app with every consumer on the planet as a potential client.

Please visit Marketing Land for the full article.



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Monday, November 23, 2020

Hubspot and Howard University partner for Center of Digital Business


Partnership covers both students and faculty for experiential learning and research opportunities.

Please visit Marketing Land for the full article.



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Repurposing an internal digital ad solution for client use


Internal data sources serve as the foundation for a new external platform.

Please visit Marketing Land for the full article.



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Thursday, November 19, 2020

Hacking the virtual event stack


Examine your current and future audience needs when choosing your virtual event stack

Please visit Marketing Land for the full article.



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Virtual events are here to stay: and they’re a digital channel


Integrate argues that virtual events should be seen as something more than substitutes for in-person.

Please visit Marketing Land for the full article.



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Wednesday, November 18, 2020

In-video engagement as an alternative to ads


How to activate engagement within the video-viewing experience.

Please visit Marketing Land for the full article.



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Finding value through negotiation with martech vendors


Experienced leadership with hands on marketing operations experience matters.

Please visit Marketing Land for the full article.



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Tuesday, November 17, 2020

Google Search Trends Insights October 2020 – AMP Agency

In our continuing series of examining Google Search Trends to gain insights into the top keywords queried in the USA, we present our findings for October 2020.

Every day, we capture the top three keyword phrases in terms of search volume as reported by Google Trends (US Only). Each term has an estimated query volume attached to it, which we also record. The number scale tops out at 10,000,000+ with a lower limit of 200,000+. After the conclusion of the month, we look at the phrases we collected along with their volumes to get an understanding of what drove queries



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Monday, November 16, 2020

What to know about email marketing in a pandemic world


Data hygiene and personalization required for successful campaigns.

Please visit Marketing Land for the full article.



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Google Ads wants advertisers to give broad match another shot


Broad match keyword suggestions will start surfacing in Recommendations

Please visit Marketing Land for the full article.



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Friday, November 13, 2020

How implementing a CDP makes operations more efficient


Properly preparing for CDP implementation is the first step to success.

Please visit Marketing Land for the full article.



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Tuesday, November 10, 2020

How the USO became a veteran at hosting virtual events


Microsoft Teams, Verizon and Facebook all played key roles.

Please visit Marketing Land for the full article.



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Adobe to acquire Workfront for $1.5 billion


Adobe acquires workforce orchestration capabilities, but will Workforce customers be drawn into the Adobe eco-system?

Please visit Marketing Land for the full article.



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Monday, November 9, 2020

Gabby’s Great Adventure (Neonatal Progeroid Syndrome)


Gabby is diagnosed with neonatal progeroid syndrome, a condition so rare that doctors did not know what to expect. Her family decided to make their top priority that she was as happy as possible. Now four, Gabby is so joyful that she frequently bursts into song and takes breaks just to tell her family members how much they are loved. SBSK Patreon: https://www.patreon.com/SBSK SBSK’s Socials: http://www.instagram.com/specialbooksbyspecialkids https://twitter.com/chrisulmer https://www.facebook.com/specialbooksbyspecialkids https://www.reddit.com/r/sbsk



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The Next Chapter: A Case for Stronger Post-Election Communication

There’s little doubt that, like many things in politics, different Americans watching Saturday evening’s speeches from President-elect Joe Biden and Vice President-elect Kamala Harris had different emotions. But as we turn the corner from an unprecedented moment in our history, communicators have a chance to seize on the tone of the incoming President as they look to pivot their strategies.

Let’s face it. Corporate America has been walking on eggshells for weeks. Executives have been toeing the fine line between the need to communicate to employees and external audiences and the valid concern of stirring up the ire of



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A fresh look at the tech review space


A look at G2, SoftwareReviews and TrustRadius.

Please visit Marketing Land for the full article.



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How a CDP helps with D2C


Implement a CDP and use insight from customer experience to maneuver to more direct tactics.

Please visit Marketing Land for the full article.



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How to show Lighthouse Scores in Google Sheets with a custom function


Learn how to use machine learning to streamline your reporting workflows right within Google Sheets.

Please visit Marketing Land for the full article.



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Don’t miss out on up to $100 off Search Marketing Expo


These exclusive Early Bird rates end this Saturday, November 14!

Please visit Marketing Land for the full article.



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What? How? Who?

Paul Kawkabany – https://www.linkedin.com/in/paul-kawkabany-b7b2a811a/

I’ve been standing at this question, which was kind of challenging for me: how can I answer such a question? Is it sufficient for me to say information about myself and / or others? Do I have to mention my past, my successes, and the obstacles I encountered?

In the coaching profession, we often encounter something interesting, and we are curious. These questions are different; our mind sometimes responds to them in the same way. We sometimes find ourselves in front of a dilemma where we are unable to find a solution.  It is better to



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Friday, November 6, 2020

Tips for optimizing holiday email marketing campaigns


Focus on lists and personalized content to break through the noise.

Please visit Marketing Land for the full article.



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More Facebook Ads bugs unnerve advertisers ahead of Black Friday, Cyber Monday


Will Snapchat and Pinterest benefit from advertiser frustrations?

Please visit Marketing Land for the full article.



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Thursday, November 5, 2020

Project Management Tools to Keep Your Remote Team on Track

Now that you’re working with your teams remotely, project management tools are more important than ever. Each takes a different approach, so here are some of the key differences to help you choose the best one for you.

Trello: Trello uses the Kanban Method, which lets you visualize every step of your process. Cards on your Trello board represent your team’s various tasks, so team members can tell at a glance which to-dos need to be done, which ones are in process, and which ones have been completed.

Basecamp: With Basecamp, everything you need for a particular project can be



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Anatomy of a virtual office

Now that you’re working from home 95 percent of the time, the corner of your family room may no longer meet your office needs. Instead, follow these tips to set up a virtual home office that keeps you productive—and gives off the right impression.

Splurge on an ergonomic chair and proper-sized desk. Uncomfortable office furniture can lead to back and neck discomfort, according to the University of North Carolina’s Department of Environment, Health and Safety. The Mayo Clinic recommends that your desk be high enough to leave room for your knees, thighs, and feet. Also, your chair should be adjusted



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Is it Worth it?

Paul Kawkabany – https://www.facebook.com/paul.kawkabany

Are you interested in attending coach training and wondering if it is worth it? Worth your time and effort?

Today and all over the world, we find many training organizations. Each is offering training for those who wish to engage in thousands of topics.  Conferences and workshops are held monthly or annually by many organizations. With all these options, you stand and ask yourself if the training that you saw an advertisement for on the internet is worth your effort. Discovering the answer is simple when you ask yourself questions that may help you in



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Wednesday, November 4, 2020

Coaching for Change

Changes in our lives and work are often unexpected and sometimes planned. In either case, success depends on the ability to generate behavioral shifts that will maximize the positive benefits from the change. Easier said than done!

You may have heard about the importance of “why” and suggestions to actively communicate the benefits of change. If people understand the purpose and benefits of a particular change, then we could logically assume that they’d align with it, right?

Yet, look around you. Even aware of the benefits, how many people actually follow a healthy lifestyle? How many of you have noticed



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Tuesday, November 3, 2020

What marketers need to know about authenticity in influencer marketing


Advanced authenticity analytics key to campaign success.

Please visit Marketing Land for the full article.



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A guide to marketing ops organization structures


Evaluate your current structure to ensure efficiency.

Please visit Marketing Land for the full article.



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New GPT-3 solutions can help speed up PPC ad and landing page copy creation


AI-generated copy isn’t perfect, but these tools can churn out ideas and inspiration in a matter of seconds.

Please visit Marketing Land for the full article.



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Monday, November 2, 2020

Search Intelligence: Predicting Election Outcomes With Search Insights – AMP Agency

A part of AMP’s Search Intelligence service is monitoring and analyzing changes in monthly keyword data such as estimated impressions and average monthly search volume to uncover insights about an audience or category. If you’re familiar with our Google Search Trends Insights series, you’ll know we’re already fans of using Google Trends to work out what’s weighing most heavily on the American mind. Today, we want to apply our Search Intelligence service to tomorrow’s election to see if we can predict which candidate is going to win in three critical midwestern swing states. To make these predictions, we used Google



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Self-motivation is a Process

Paul Kawkabany – https://www.instagram.com/psy_aul/

A person is born and imagines portraits of great plans and success. A person dreams of aiming to achieve it all. Is desire and imagination sufficient to reach what is wanted? If it is accompanied by work, diligence, perseverance, planning, overcoming obstacles, standing in pain, facing an abyss, and then discovering how to cross over it.

Self-motivation is charging positive spirits and insisting that you have the strength to fulfill your dreams and succeed in your endeavor.

The training that I received at the Center for Coaching Certification helped me to understand the strength that is



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Friday, October 30, 2020

2020 Might Have a Silver Lining for Employees with Disabilities

October is National Disability Employment Awareness Month in the U.S., and so, as a part of Ketchum’s Diversity, Equity and Inclusion leadership team, I’ve been giving a lot of thought to how we at Ketchum can do a better job of creating a culture of inclusivity for people with disabilities.

As a person with a learning difference, who until recently shied away from being open about my challenges, this process is top of mind. I’m pretty sure anyone at Ketchum who has been on the receiving end of a typo-filled email or pointed out the occasional backwards or inverted



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How marketers can stay centered around consumers


There are plenty of opportunities today to establish long-term consumer relationships.

Please visit Marketing Land for the full article.



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Thursday, October 29, 2020

Next Time You Need Top Talent, Hire from Within

While recruitment strategies are important for identifying top-notch talent, overlooking the superstars who are already in your organization can be costly.

LinkedIn’s Global Talent Trends 2020 report found that a robust internal recruitment strategy can reduce employee turnover, which in turn can save companies money. In companies with a high level of internal recruiting, employees stick around 41 percent longer than employees at companies that do little hiring from within.

The report collates survey responses from more than 7,000 talent professionals in 35 countries, as well as from LinkedIn behavioral data and expert interviews.

Among talent professionals
• 81 percent



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Top States for Women to Retire

A beautiful senior African-American woman in her 70s wearing sunglasses and a wide brim hat on a sunny day. She is looking up at the sky, smiling. A building, palm trees and clear blue skies are visible in the reflection in the sunglasses.

When it comes to retirement, there is no one-size-fits-all solution. Whether you’re looking for affordability, fun, or romance, these states are worth a second look.

If you want a low cost of living: Your dollars will go furthest in Mississippi. Average home prices are less than $130,000.

If you want an active retirement:



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Google Search Trends Insights September 2020 – AMP Agency

In our continuing series of examining Google Search Trends to gain insights into the top keywords queried in the USA, we present our findings for September 2020.

Every day, we capture the top three keyword phrases in terms of search volume as reported by Google Trends (US Only). Each term has an estimated query volume attached to it, which we also record. The number scale tops out at 10,000,000+ with a lower limit of 200,000+. After the conclusion of the month, we look at the phrases we collected along with their volumes to get an understanding of what drove queries



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WHAT ELSE?

Paul Kawkabany – https://www.facebook.com/paul.kawkabany

Coaches at any stage of their training and professional career know the strength and beauty of this question. I like this question very much and find it delicious. Yes, as you read, I find it delicious – for two main reasons:
1.     The simplicity of the question.
2.     The depth this question goes to in a session.

Trained coaches remember how this question accompanied them. Sometimes we think that when we say several things or goals, we think that we must stop because there is nothing else. Then the question comes and opens before us springs



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Wednesday, October 28, 2020

Behind the Scenes on a Healthcare Video Shoot with Purpose

When you work with purpose, the meaning behind the effort awakens something inside, and you realize you are a small part of something much bigger than yourself. It’s a humbling experience.

Consciously working with purpose is a life goal of mine, so the opportunity to work on Atlantic Health System’s “Ask Her” breast cancer awareness campaign, especially during this pandemic, resonated deeply. I’ve had two girlfriends, in their 30s and 40s, diagnosed in the last six months. The urgency behind the message was personal to me, and it drove the work.

Routine care, like a mammogram, may be put



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Mars presents: a spooktacular digital Hallowe’en


Under time and supply chain pressures, Mars used Acquia to create a digitize trick or treating.

Please visit Marketing Land for the full article.



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How Bacardi served up a new digital experience for consumers


Bacardi refreshes its digital experience for a shop-at-home, drink-at-home world.

Please visit Marketing Land for the full article.



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Tuesday, October 27, 2020

Elections in the Workplace: Make Flexibility the Party Line

What is the right stance for an employer to take during an election? A generation ago, the answer was easy: none. Politics was something you left in the parking lot, and voting was something you did on the way to work or on the way home.

In the age of engagement, those barriers have fallen. With few exceptions, companies won’t openly take sides in the national contest, but they can’t ignore it, either. As we near a U.S. presidential election that is arguably the most divisive of our lifetime—one where the results may be delayed due to an unprecedented number



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New approaches to affiliate marketing


Real-time data and personalization increase conversions.

Please visit Marketing Land for the full article.



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Monday, October 26, 2020

Visiting My Schizoaffective Friend After His Forced Psychiatric Stay


Daniel is diagnosed with schizoaffective disorder. After a recent forced psychiatric stay, he sent me an email describing his loss of hope and feelings of despair. This video captures my visit with Daniel and his desire to find direction following his release. Daniel’s GoFundMe: https://www.gofundme.com/f/help-give-daniel-a-fighting-chance Daniel’s Channel: @Daniel Nepveux Daniel’s Insta: https://www.instagram.com/danonepveux/ Daniel’s 1st Interview: https://youtu.be/GU8VmJsX6-s Daniel’s Diagnoses include Schizoaffective Disorder, Borderline Personality Disorder, C-PTSD, Brain Injuries and Anxiety. SBSK Patreon: https://www.patreon.com/SBSK SBSK’s Socials: http://www.instagram.com/specialbooksbyspecialkids https://twitter.com/chrisulmer https://www.facebook.com/specialbooksbyspecialkids https://www.reddit.com/r/sbsk



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AMPlifier – Social Media Industry Update – Week of Oct. 26, 2020

Welcome to the AMPlifier – a spotlight on the latest and greatest industry updates. Whether you want to learn more about this week’s marketing trends, the newest updates to your favorite social platforms, or simply what meme is currently taking the internet by storm, then read on. You never know what you might learn.

INSTAGRAM ADDS NEW, POST-LEVEL AGE-GATE TOOL FOR BRANDED CONTENT“Businesses and creators can now set a minimum age for their branded content feed posts on Instagram. They can set a default minimum age or a minimum age for specific countries, or a combination of both.”

READ MORE



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Go For YOU, Go To YOU

Paul Kawkabany – https://www.linkedin.com/in/paul-kawkabany-b7b2a811a/

I was wondering a lot about what it means to be a coach. Then, in August and September, I linked up with 11 other trainees in a virtual class through Zoom called Certified Professional Coach.  The presence of other colleagues from the Western world was very wonderful; it helped me a lot.  I will quickly start by introducing myself – I am Paul Kawkabany and I am from Lebanon.  I graduated from the Lebanese University with a Master’s degree in Clinical Psychology and I am committed to non-governmental, non-profit organizations.  I help people by providing



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Reasons for marketers to add drones to the martech stack


From monitoring foot traffic to creating aerial imagery, drones have a lot to offer marketers.

Please visit Marketing Land for the full article.



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Friday, October 23, 2020

Google Ads turns 20: The most important trends and changes of the past 5 years


In looking back, we can see where the biggest trends in search (and beyond) are heading.

Please visit Marketing Land for the full article.



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Marsbot is Foursquare for AirPods


Its augmented reality for your ears.

Please visit Marketing Land for the full article.



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Advice for a Smooth Return to Work after Maternity Leave

Childcare sorted? Check. Return to work plan agreed? Check. Desperate to abandon my newly acquired baby voice and engage my brain again? Abso-bloody-lutely check. Sense of calm and wellbeing? Not so much.

Getting back to work after maternity leave is ALL the emotions, ranging from distress to elation. Couple that with a return to the workplace* during a pandemic and surely no one can blame me for feeling somewhat daunted.
(*makeshift office at home.)

I’ve just returned from my second mat leave, and I’m not sure I mastered the first return, but then again, self-doubt is just one of the



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Thursday, October 22, 2020

My Kids Are Voting for the First Time—Here’s What I Told Them

In a few weeks, two of my four children will be participating in a U.S. presidential election for the first time.

Like most families around the globe, we’ve had more togetherness than usual due to the COVID-19 pandemic, and politics has been a bigger topic of conversation at our house this year than in the past. Needless to say, we don’t always agree. Many of my colleagues have reported similar conversations in their own households.

The global spotlight and multiple storylines of this election result in a constant, and sometimes overbearing, newsreel of chaotic conversations on social media and



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How changes in logistics and the supply chain will impact customer experience


Global upheavals in the supply chain have implications for brands and marketers.

Please visit Marketing Land for the full article.



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Strategies for Coaching Leaders

from LaMarsh Global – https://www.lamarsh.com/

Leaders are often incredibly busy. Their role in a change project is essential, and at the same time, their calendar is often filled with essential responsibilities that extend beyond the change initiative.

For Sheila Fain, CEO of LaMarsh Global, coaching is an opportunity to “explore information and perspectives they may not otherwise reflect on.”

Change practitioners can identify risks, potential outcomes, and options. And by asking questions and actively listening, their coaching contributes to leaders making the best decision they can from the information available and what the leader knows about the organization.

“Coaching is



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Wednesday, October 21, 2020

2020 Voter Resource Guide

Your most important act of 2020 might be taking the time to vote. No matter what your political affiliations are, Ketchum supports your right to choose. This is something that we are passionate about for our colleagues within Ketchum, and we invite our friends of Ketchum to do the same.

Want to learn more about how to vote? The below list of resources and references can help you become inspired to act and participate.

Why Do We Vote?
In this video, several Ketchum colleagues explain why voting is so important to them.



Voter Resource Guide



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What Prime Day signals for 2020 holiday retail


Here’s what marketers should expect, plan for and start doing now to maximize sales and revenue this season.

Please visit Marketing Land for the full article.



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DOJ antitrust suit: Google uses contracts, market power to neutralize rivals


Google thinks it will win but the DOJ used these arguments successfully before.

Please visit Marketing Land for the full article.



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Here’s how email marketers can stay sane amid this holiday season’s uncertainty


Here are three ways you can navigate the uncertainty and focus on what you need to do to survive hurricanes, elections, COVID, working from home and everything else going on right now.

Please visit Marketing Land for the full article.



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Facebook launches new Shopping audiences, Instagram Product Tag ads, tests Shops discounts


Facebook continues to expand Shopping capabilities and features across its platforms.

Please visit Marketing Land for the full article.



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Tuesday, October 20, 2020

Hispanic Heritage Month 2020—Not the Year for a Fiesta

Each year, many companies, organizations and brands observe the period between September 15 and October 15 as Hispanic Heritage Month—an annual monthlong homage to the Latinx community.

In years past, this observance was marked by brand promotions, large-scale concerts and content designed to celebrate and recognize Latinx “cultura.” Although these activations—whether large or small—have been intended to honor the Latinx community, they’ve often unintentionally perpetuated a stereotype. What’s often gone missing with the typical focus on food and music, with the occasional Latinx superstar or athlete mixed in as a spokesperson, is the recognition that this audience is a compilation



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Acquia integrates the AgilOne CDP across its suite, announces other updates


The latest initiatives on Acquia’s Drupal and Marketing Clouds, announced at Acquia Engage.

Please visit Marketing Land for the full article.



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Monday, October 19, 2020

AMPlifier – Social Media Industry Update – Week of Oct. 19, 2020

Welcome to the AMPlifier – a spotlight on the latest and greatest industry updates. Whether you want to learn more about this week’s marketing trends, the newest updates to your favorite social platforms, or simply what meme is currently taking the internet by storm, then read on. You never know what you might learn.

TWITTER SHARES INSIGHTS INTO HOW PEOPLE ARE COMMUNICATING DURING COVID-19

The team from Twitter UK has sought to provide some insight on this in their latest infographic, which looks not only at key conversation trends but also how brands can adapt their messaging in line with



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Digital Sports Activations In The COVID Era And Beyond – AMP Agency

Whistles blow (then are quickly sanitized), sneakers screech an ex-ballroom-parquet, and broadcasters emphatically argue a holding call from thousands of miles away, but sports are back.

As it has with many other industries, COVID has spurred innovation and creative problem solving this summer in the sports world, leading to the delivery of some atypical but surprisingly engaging broadcast demonstrations.  Just as in-game atmospheres have grown with the times (gone is the cigarette-smoke filled old Boston Garden where an NHL player once beat a fan with his own shoe), so too must the elements of broadcast.  And while look and feel



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Opportunities for Coaching in Change Management

from LaMarsh Global – https://www.lamarsh.com/

Change practitioners often work with people involved with a change: the leaders responsible for or sponsoring a change, and the people that might be impacted by the change (which can often include the leaders).

Even though these are two distinct groups of people with different roles and responsibilities, change practitioners can consider using a coaching approach for both groups.

Coaching strategies are the same when working with leaders or with employees impacted by change, says Judy Searle, Director of Consulting Services at LaMarsh Global. The conversations or communications have to be adapted to the audience,



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Thursday, July 23, 2020

(via Communication: Mindful and Effective Ways to Keep Everyone…

(via Communication: Mindful and Effective Ways to Keep Everyone Informed)



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(via Employee Growth: Providing a Rewarding Environment for Your…

(via Employee Growth: Providing a Rewarding Environment for Your People)



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(via Research: Gather Your Facts for Better Decision Making)

(via Research: Gather Your Facts for Better Decision Making)



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(via Your P&L: Where to Focus)

(via Your P&L: Where to Focus)



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(via Business Process Improvement: Identifying What Needs to be…

(via Business Process Improvement: Identifying What Needs to be Fixed)



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(via Project Management: An Integral Component to Company…

(via Project Management: An Integral Component to Company Success)



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(via PMO: Getting Your Project Management Office Started)

(via PMO: Getting Your Project Management Office Started)



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(via Analytical Decisions: A Great Place to Start)

(via Analytical Decisions: A Great Place to Start)



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(via Customer Experience: It is Not Just About Satisfaction)

(via Customer Experience: It is Not Just About Satisfaction)



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(via Strategy Planning: What Every Leader Should Know)

(via Strategy Planning: What Every Leader Should Know)



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Thursday, January 30, 2020

Misconceptions About CMO Duties And How A Fractional CMO Can Help Maximize Results | Kamyar Shah

This post was originally published on this site

Laying The Foundation For Your New CMO So you have decided to hire an interim or part-time CMO. What are the next steps for your business and how will your

Chief Operating Officer’s insight:

https://kamyarshah.com/misconceptions-about-cmo-duties-and-how-a-fractional-cmo-can-help-maximize-results/



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Misconceptions About COO Duties And How A Fractional COO Can Maximize Your Operations | Kamyar Shah

This post was originally published on this site

Starting With Your New Remote Chief Operating Officer So you have decided to hire an interim or part-time Chief Operations Officer. What are the next steps for

Chief Operating Officer’s insight:

https://kamyarshah.com/misconceptions-about-coo-duties-and-how-a-fractional-coo-can-maximize-your-operations/



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Misconceptions About COO Duties And How A Fractional COO Can Maximize Your Operations | Kamyar Shah


Starting With Your New Remote Chief Operating Officer So you have decided to hire an interim or part-time Chief Operations Officer. What are the next steps for



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Misconceptions About CMO Duties And How A Fractional CMO Can Help Maximize Results | Kamyar Shah


Laying The Foundation For Your New CMO So you have decided to hire an interim or part-time CMO. What are the next steps for your business and how will your



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Misconceptions About COO Duties And How A Fractional COO Can Maximize Your Operations | Kamyar Shah


Starting With Your New Remote Chief Operating Officer So you have decided to hire an interim or part-time Chief Operations Officer. What are the next steps for



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Saturday, January 11, 2020

Feeling Anxious About Your Business? 16 Ways To Cope With…

This post was originally published on this site

Feeling Anxious About Your Business? 16 Ways To Cope With Entrepreneurial Stress #BusinessOperationsConsultant

Accept And Become Aware Of Your Stress Stress, much like a task, has to be managed. It boils down to understanding and accepting that being stressed is part of the journey.



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Auto Draft #BusinessOperationsConsultant…

This post was originally published on this site

Auto Draft #BusinessOperationsConsultant #BusinessOperationsConsulting #CMOConsultant #CMOConsulting #COOConsultant

Do you have a purpose besides earning money? Though the standard considerations such as viability, earning potential and other similar factors should be the main basis of the decision, a secondary factor is often overlooked: dual purpose.



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Auto Draft #BusinessOperationsConsultant…

This post was originally published on this site

Auto Draft #BusinessOperationsConsultant #BusinessOperationsConsulting #CMOConsultant #CMOConsulting #COOConsultant

Test Your Doubts Against The Data Emotional decisions, both in personal and business lives, tend to have debatable outcomes at best.



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15 Ways To Actually Achieve Your New Year’s Resolutions In…

This post was originally published on this site

15 Ways To Actually Achieve Your New Year’s Resolutions In 2020 #BusinessOperationsConsultant

Aim To Be Better Than You Were Yesterday Be better than you were yesterday. Personal and business lives are always evolving, and we encounter obstacles that we have to overcome.



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Auto Draft #BusinessOperationsConsultant…

This post was originally published on this site

Auto Draft #BusinessOperationsConsultant #BusinessOperationsConsulting #CMOConsultant #CMOConsulting #COOConsultant

They Exhibit Above-Average Performance When and if an employee asks about additional ways to contribute, it is a good sign that they are ready for more responsibility.



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Promoted To Management? 15 Ways To Navigate Workplace…

This post was originally published on this site

Promoted To Management? 15 Ways To Navigate Workplace Relationship Changes #BusinessOperationsConsultant

Choose Your Language Carefully A promotion to a managerial role will inherently alter the dynamics between peers.



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15 Daily Habits Of Great Leaders #BusinessOperationsConsultant…

This post was originally published on this site

15 Daily Habits Of Great Leaders #BusinessOperationsConsultant #BusinessOperationsConsulting #CMOConsultant

Implement Reading Time I have had the pleasure to work with many entrepreneurs over my career. The single factor that all the successful ones had in common was their reading habits.



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13 Essential Skills And Traits Of Successful Business Owners…

This post was originally published on this site

13 Essential Skills And Traits Of Successful Business Owners #BusinessOperationsConsultant

Willingness To Sacrifice Entrepreneurship by nature requires sacrifices both in your personal and business life: be it sacrificing personal time to learn a new skill to help the business or the willingness to terminate a friend that was not a fit for said business.



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Thursday, January 2, 2020

Slow progress on diversity exposed as The Stage survey shows 92% of top theatre bosses are white

This post was originally published on this site

Nine tenths of bosses at the UK’s 50 highest-funded theatres are white, research by The Stage reveals, with people of colour making up just 8% of leaders…



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UCLA law professor Stephen Bainbridge’s diversity statement

This post was originally published on this site

Stephen Bainbridge is the William D.Warren Distinguished Professor of Law at the UCLA School of Law and he published his diversity statement on his blog in a post titled “I submit herewith my “Diversity, Equity, and Inclusion” statement for my merit raise at UCLAW.” Professor Bainbridge provides …



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Five steps toward ethical AI adoption

This post was originally published on this site

Todd Lohr says businesses should prepare for structural changes and ethical workplace transformation by helping employees adjust to the role of machines in their jobs….



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The Pros and Cons of Organizational Culture Transformation

This post was originally published on this site

In this article, we’ll look at the pros and cons of organizational culture transformation, when to transform, and a few best practices for changing culture.



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Work Made Human Through Artificial Intelligence | Oracle HCM Blog


The market moves faster than ever, requiring companies to move
fast by focusing on results-driven activities. This need permeates
every aspect of the business,…


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How AI is transforming the way we collect market insights - PMLiVE


Leveraging new technologies to gather actionable insights…


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Five steps toward ethical AI adoption


Todd Lohr says businesses should prepare for structural changes and ethical workplace transformation by helping employees adjust to the role of machines in their jobs….


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The Pros and Cons of Organizational Culture Transformation


In this article, we’ll look at the pros and cons of organizational culture transformation, when to transform, and a few best practices for changing culture.


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